UPDATE: 360queenstown-wanaka as a brand has been wrapped up and consolidated into the 360 New Zealand brand.
In 2012 I started New Zealand’s first virtual tour centred information website, 360queenstown-wanaka.com, working alongside the already established 360niseko.com. The first version of 360qw had a simple, easy-to-use design and a custom-made back-end platform. It had good content, but was limited in functionality and aesthetics. This has all changed now of course!With our small team at 360 New Zealand Ltd. have since spent the last three years looking at how people use the website and redefining its goals.
We took the original concept, rethought the site’s architecture, researched the user-journeys, clearly defined the unique points of difference, then created a new design with all of those aspects at the forefront. I was fortunate enough to be leading the charge on this project, which put my project management skills to the test.
Read more about 360qw here.