UPDATE: 360queenstown-wanaka as a brand has been wrapped up and consolidated into the 360 New Zealand brand.
In 2012 I started New Zealand’s first virtual tour centred information website, 360queenstown-wanaka.com, working alongside the already established 360niseko.com. The first version of 360qw had a simple, easy-to-use design and a custom-made back-end platform. It had good content, but was limited in functionality and aesthetics. This has all changed now of course!
User-journeys: looking at how we want people to flow through the website
We took the original concept, rethought the site’s architecture, researched the user-journeys, clearly defined the unique points of difference, then created a new design with all of those aspects at the forefront. I was fortunate enough to be leading the charge on this project, which put my project management skills to the test.
Read more about 360qw here.
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